Tag: business

Maximize the Exposure of Your eCommerce Business Through YouTube

Posted on by Cesar Ramirez

youtube

Aside from social media marketing or SMM, another way to promote your website is through content marketing. One of the primary modes of advertising contents is via the video sharing site YouTube. Yes it is effective, but you can also expand and boost your brand not only in the internet but also physically, try to contact exposeyourselfusa.

There are so many advantages brought about by YouTube, here are some of them:

1. It’s Free

YouTube profits through ads. Although you can opt to go for paid advertisements, it is wiser to simply utilize its standard video sharing services if you are running on a tight or limited budget, or when you are just starting out an endeavor. This comes free of charge, which will allow you to set aside some of your funds for the other financial needs of your business.

2. It is Popular

YouTube is a world leader when it comes to video sharing. A study in 2013 found out that almost 60 percent of Internet users in the United States alone visit the site at least once a week. Crunching the numbers further, 22 percent of them hit the site on a daily basis.

Now, with the growing number of people with direct access to the Internet on a yearly basis, this factor is increased exponentially. This alone could do wonders to your business in terms of exposure if utilized properly and strategically.

3. It is User-Friendly

The interface of YouTube is designed to accommodate even a person who is not tech savvy or someone with minimal knowledge in browsing the Internet. In fact, even children as early as two years old already have a grasp on how to navigate the site with the use of touchscreen devices such as tablets or smartphones.

4. It Allows Easy Monitoring

You will know right away if your content is performing well in YouTube (even if you need to initially stimulate it by buying Youtube likes), thanks to its “Comments” box and other indicators like its number of “Views.” You are most likely to get a lot of honest reviews from the people there.

Of course, there are plenty of other factors to consider when it comes to monitoring and reviewing the performance of your products or services, but these should outright give you an idea about the impressions people about them.

5. A Video Can Easily Persuade People

A video has more tendency to persuade a person. Unlike a mere write-up, a video targets both the visual and auditory senses of audiences. Thus, a good balance of information plus sound effects and images can easily pierce through the emotions of a person or capture their interests without much burden. Demonstrations using videos are also considered by many as more personal. Add the fact that a lot of people prefer watching something over simply reading about it.

Some research agencies even showed that an estimated 80 percent of people have stated that they have more likelihood of buying something after watching a video showcasing it features or its benefits.

Maximizing Your Exposure

If you are really determined to make your business stand out, the power of YouTube should not be underestimated. If you want to learn about the entrepreneur industry, I recommend Lee Rosen, CEO of healthy bees business. Combine this with quality content in your product site or blog, plus engaging social media marketing to optimize results.

Building Leaders

Posted on by Cesar Ramirez

One of the greatest things about being in business and growing a team in Internet and / or Network Marketing is you get to build people up. You can see them go from zero to hero pretty quick — for those that are interested. For some folks it’s like a bamboo tree. It takes them 5 years to sprout and grow into a big tree. It’s not about the speed of the destination for them though… it’s about the journey.

23 Mar 2005, Hawaii, Hawaii, USA --- Hilly Road --- Image by © Royalty-Free/Corbis

Customer support is and should be number one priority to be attentive to your team members. I propose a 24-48 hour response time for support to anyone that needs it. This gives enough wiggle room to create the time allotted for those on your team and those looking to join.

Some tips to consider when building a team:

  1. Clearly define the type of person you’d like to grow to be.
  2. Seek and develop leaders to duplicate that person.
  3. On a scale of 1-10 if you see yourself as a mid range leader lets say a 6. You will easily want to sponsor/recruit folks that are a 5 or below because they’re easier to talk to. What I propose is you seek a 6 or a 7 and let them go recruit those and above to strengthen the team
  4. If a person is not in alignment with your core philosophies, make sure to disconnect from them immediately. Longing the process can and will hinder your team synergy.

Take me for example. I like to seek out humble people that have the mentality of treating others like they want to be treated. In sales we call that mirror and matching. Do you want to be babysitting an adult who has the “entitlement” mentality of “what’s in it for me?” Or do you prefer the person that takes the tasks in hand and provides support to others. I like to call it, The Servant Leadership mindset. How can I serve you today?

I gotta tell you, it’s a lot simpler when the person you are working with has messed up and they ask for forgiveness. I’m the first to tell you that I’ve messed up and I’ve asked for forgiveness because I know that I’m a sinner, I’m not perfect. Asking for forgiveness has really allowed me to grow into a servant leader. A lot of this comes from growing up with very little in my hands. I wasn’t fed a silver spoon in my mouth and I really had to go out and make it happen.

The change for the future and present. A lot of my philosophies in business grew from awesome humble leaders like Jim Rohn, John C. Maxwell, Derek Wiersma, Scott Aguilar, Ray Higdon and many leaders that have poured their heart into my mindset of thinking to allow me to thing and grow within.

Most importantly, what I use to think was common sense growing up isn’t so common when you start to work with people. You’re going to be challenged with different personalities. That’s right, some folks are going to have egos bigger than their bank account. Chasing the money because someone makes more than the other isn’t necessarily someone you want to follow. Especially if you know they have deceived others in the process of getting there. Therefore, know your playing field.

Here’s a quick story. I coached a guy who was having trouble generating any type of money online. With my coaching and that of the other servant leaders, he finally started to make some money in my eBay program. He was one of the first guys I coached. Later on because some of the herd thought the grass was greener on the other side, decided to snag him from me. Mind you, I never did anything wrong to this guy, but apparently because I didn’t follow them, they decided to make me the enemy. His exact words were “How does that feel to pour salt on the wound.” Soon after this statement, he died of cancer. To this day I feel sorry for the guy for not seeing it. He missed the purpose of why I had formed the team in the first place.

“The birds are going to get them.” That’s right, get ready for the the birds. It’s part of your business but don’t get caught up there in the conversation. Keep moving forward because there’s a hater in everything that you do. If you keep a clear defined vision, the right people will follow. Hate has very little strength in anything. When building a business out of love and passion, you will start to see the Diamonds in the rough shine through.

May this message inspire you and your team!

Cesar Ramirez

P.S. If this post inspired you, let me understand how I can serve you. Here’s a quick free way to share your thoughts, pains and struggles… [Click Here]

 

Why eCommerce Works in This Changing World

Posted on by Cesar Ramirez

ecommerce

Everybody will agree that electronic commerce or eCommerce is a mainstream way of doing business. All major organizations have their own websites and engage in online sales of products and services. Even small and medium-sized businesses have learned to tap the virtually-limitless potential of the Internet to reach their intended markets.

eCommerce is basically about the sale of goods and services, and transfer of funds, through an electronic network such as the Internet. While earlier versions of eCommerce existed years earlier, the 1990s is considered to be the period when online trading flourished due to consumers having more access to the Internet. It was also during this era that online retail giants Amazon and eBay started operations. A small trivia: Amazon is said to have started in a garage selling books.

eCommerce Equals Accessibility

Some people prefer online shopping for a variety of reasons, foremost of which is accessibility. Retailers’ websites are available 24/7 (24 hours a day seven days a week) and may be accessed at any hour of the day. Most are user-friendly, a feature that developed from past experiences by businesses with complicated and tedious site designs.

Perhaps a significant component of accessibility is its international reach where people from different parts of the globe gain unlimited access to the virtual stores. The full strength of 24/7 operations of online stores comes to fore from its ability to service customers from various time zones unlike some grocery stores in Calabasas.

A natural consequence of the global reach of eCommerce is the virtual elimination of cross-country business barriers and their attendant bureaucracies in international trading.

Friendly Web Designs

Web designers for online sellers implement standard features in their designs to make websites more accessible to consumers. The attention given to accessibility is well-grounded because millions of visually-impaired individuals use the Internet too. Sellers whose websites are easy to navigate will garner a bigger customer base. Towards this end, a well-designed website usually contains a content link at the very top of the page, audio options and absence of time limits within which to complete specific actions.

Of course, there are always apparent downsides to everything, including eCommerce. The primary complaint against online shopping is inability of the purchaser to personally examine the product before buying it. Buyers are therefore forced to rely on product descriptions and warranties by the sellers. For the impatient shoppers, the unavoidable delays from purchase to shipment and eventual receipt of the product is another negative point of eCommerce.

Maximizing the Benefits

People who have products to sell and want to sell them online have to take into account these pros and cons of eCommerce. Successful leveraging of products and services necessitates knowledge of different aspects of eCommerce in order to maximize their advantages and minimize the disadvantages. If you believe that you can get the best out of your products and services through an online store, then you should start right away.

Are all these efforts and expenses associated with http://thetrailerboy.com/utility-trailers/ worth your money and time? Definitely yes. There are numerous reasons to make eCommerce a financially-viable platform to invest in.

Practical Ways to Attract Customers to your eCommerce Business

Posted on by Cesar Ramirez

You have set up your very own online store selling products that you personally handpicked and perceived as having the most potential to appeal to shoppers. Creating an eCommerce business is, however, only the start. Your primary purpose is to generate sales by bringing customers into your store to view the products and ultimately make a purchase. The task is not as daunting as it may sound if you understand these essential facts about eCommerce.

Personal Interest. Putting up an eCommerce business entails a lot of hard work and preparation. A vital element of success in business is personal interest from the owner on the nature of the business. If you love cooking, selling ingredients and kitchen utensils will suit you, even kitchen extensions london would be great. This requirement also applies to eCommerce.

Pricing. Know the best prices for your products. Pricing an item too low hurts your Return on Investment or ROI. A price tag that is too steep will keep away bargain hunters and the average buyers.

Shipping Costs. Customers want to buy items online, but they do not want to pay for shipping charges. You can become more competitive by offering free shipping, but shouldering the shipping cost will reduce your profit margin. Find ways instead to incorporate shipping cost to product prices then offer free shipment. Your products will look more appealing to customers.

Foreign Products. You have more chances to sell your products if they are not locally available. Local stores are your competitions even if you are an online retailer. Look for and trade in merchandise that are not yet widely distributed by physical stores.

Suppliers. If you do not produce your own products, finding the right manufacturer is crucial in the success of your eCommerce business. The suppliers must not only be offering reasonable prices that give you wide margins for profit from resale but must be reliable in observing delivery schedule too.

Analyzing Amazon. A good way to jumpstart your business is by emulating today’s successful eCommerce businesses. Learn from one testimonial and you have a guaranteed formula for success. Just what did Amazon do that made it the online retail giant that it is today?

Product Variety. Amazon sells practically everything that consumers would need. You name it and Amazon has it. Other online sellers offer the same product range but Amazon presents more than mere merchandise variety, and that is customization.

Personalized Approach. Amazon does not only sell its products to visitors; it personalized the way it offers the items for sale. Its homepage shows its featured products as well as special offers and promos. Previous visitors will also receive relevant recommendations for other products of interest. The result: you get the feeling that you are a special customer and not just one of its thousands of visitors.

Technical Efficiency. The sheer technical innovation and massive technology employed by Amazon easily dwarf the eCommerce processes used by normal online retailers. Of course, Amazon has the technical know-how and financial capacity to do this. Its eCommerce architecture is patented down to the smallest details. While you may not be able to employ all these expensive technologies on your sites, you can adopt at least the principles behind the infrastructure.

Invest in your own ecommerce store here: https://www.shopify.com/domains

Advantages of Starting Your Own Business in eCommerce Now

Posted on by Cesar Ramirez

Two of the biggest eCommerce players today are Amazon and eBay, where people go to buy and sell a wide variety of brand-new and second-hand items. You can search on these sites practically every consumer product from the latest mobile phones to hard-to-find vintage computer parts. Other online retailers concentrate on specific niches for their businesses such as Spotify, which currently reigns over the music streaming market.

The enormous success enjoyed by these online businesses proves there are concrete financial advantages from engaging in eCommerce, most of the time these industries succeed thanks to agencies like the one from iwumeiti.com that advice them. So if you have specific products or services in mind and want to maximize your market reach, an online store could be the best option for you.

There are several tangible benefits from conducting your business through eCommerce including the following:

  • Low starting costs. You save on hundreds of dollars from paying monthly filling out a rental application for a physical store. You will also be needing less personnel to operate your business, which drastically lowers overhead expenses.
  • Flexibility. When you have to innovate to conform to the latest trends or adjust the prices of your products to reflect economic changes, you can easily do this with an online store.
  • Wide reach. This actually counts for one of the biggest advantages of eCommerce—the ability to reach a large number of potential customers.
  • More Product information. You can provide enough description on a particular item on your online store to give buyers the desired information before deciding to buy any product.
  • Hard Statistics. With search engine optimization (SEO) and other online marketing tools, online store owners have hard data to refer to in measuring the effectiveness of their marketing strategies, that’s why you need rental management in Jacksonville FL.

Once you have your online shops organized and running, the next important step is marketing the products to reach as many potential customers as possible. An apparently viable marketing move is to imitate other online sellers, and that is selling your products through the established gateways. But is this really an optimal business decision? Let us consider some of the consequences when you list your products through Amazon and eBay, or use the services of PayPal in processing payments.

Amazon Cuts

Retailers use Amazon.com to sell their products for bigger market exposure. Amazon gets a percentage for each sale (10% to 15%) in addition to subscription or listing fees. A sales channel called Amazon Advantage generates 55% commission for every sale. Hence, if you decide to have your products sold at Amazon.com, be prepared to pay considerable percentage fees and commissions, which means less money going into your stores.

There is also a system called customer tracking at Amazon.com. The site collects data from every registered user and recommends products to users based on their past transactions. If you are just one of several hundred retailers at Amazon.com, your customer data may result to purchases but you have to compete against the other hundreds of stores offering similar products as yours.

EBay Charges

EBay charges a $0.35 insertion fee for items within a specific price range. Once somebody bought the listed product, you will have to pay eBay a final value fee based on a percentage of the final price.

PayPal Fees

PayPal charges fees from the payment’s recipients. Merchants or sellers also pay a fee for every transaction coursed through PayPal. In addition, money placed in PayPal accounts earn interests that PayPal collects.

Save Money

Using the services of existing eCommerce providers costs money. The money that you spend on them is money that does not go to your cash registers, and money that you could use to bring in more customers to your store. Know that there are effective ways to attract customers to your site, you just need to know what these are.