Selling Love And Relationships Through Internet Marketing

love and relationship

It’s quite ironic that some of the most searched topics on the Internet are love and relationships. People want to know when they will find love or if they should enter into a relationship. And sometimes, by reading through the experiences of other people, it helps them make these important decisions.

There are numerous online dating sites and events that will help you find love, like speed dating, that are advertised on the Internet. Marketing these events should be quite easy especially with the number of single men and women out there looking to find their partners for life.

Target Your Audience

Get to know who your audience is. In order for an Internet marketing strategy to work, you have to know the demographics of your target market. Who are they? To what age groups do they belong? In what industries are they working? How much are they making in a month? How much is their disposable income? These are important questions you should ask yourself first before delving into marketing love and relationships on the Internet.

Find the Right Avenue

Should you market your product or event in a blog or should you enter the exciting world of social networking sites? Sure, you can probably advertise love and relationships through both of these venues, but you have to focus on at least one of these to make your Internet marketing strategy more successful. Social networking sites like Facebook, Twitter and Instagram may be the easiest methods, but are they going to reach your audience?

You have to know what fits your products. Will posting on your friends’ timelines entice them to support your products and events or will it just annoy them? How about if you hook up with a couple of blogs that focus on advising about love and relationships? Maybe you will find your target audience there.

Wrap Up Your Message

Love and relationships are topics that are never easy to discuss. There is simply no direct answer to the challenges they post. So, if your products or events have something to do with love and relationships, it is better if you provide a concise message about it. Don’t put too much flowery words. Be direct to the point.

Sometimes, the shorter your ad message is, the more people will be able to understand it.

Expect Challenges To Come In Your Way

Internet marketing is not something you can take for granted. Although you will find many avenues in the world wide web to market love and relationships, you should still always expect that your plans wouldn’t be exactly foolproof. There will be challenges, and you will have to face these challenges head on. Make sure you know the ins and outs of your business, so that you won’t be caught unaware by the problems that might arise.

Have A Backup Plan

And in order to face these challenges head on, make sure you have a fall back. Have a backup plan in case something goes wrong with your plan to bring your business on the Internet. Although Internet marketing is a relatively easy way to advertise your products, it doesn’t equate to an easy success in business.

Evaluating The Traffic Sources For A Successful Internet Marketing

analytics

Internet marketing is not an easy feat. There are several aspects of this new form of advertising and marketing that you must know before you dip your hands into it. Aside from having the tenacity to market your products through a barrage of Internet tools, you must also be very aware of the factors that can make Internet marketing work for your product or not.

First stop is the traffic sources. We vaguely hear this term when we’re merely connecting to the Internet for social networking sites like Facebook and Twitter. Little do we know that social networks are actually one of the best forms of referral traffic sources, which means that Facebook, Twitter and Instagram can lead potential customers to your site.

If you haven’t used this tool now, then your website is in a big trouble. Understanding Internet marketing tools will provide you with the needed arsenal to make your products more saleable to the netizens. And compared with the other tools out there in the world wide web, traffic sources are probably the easiest to comprehend and execute.

Types of Traffic Sources

There are basically four different kinds of traffic sources: direct traffic, referral traffic, search engines and Internet campaigns.

1. Direct traffic

A traffic source is considered direct when the person was able to access your website by typing and entering your URL on the address bar. Most of the famous websites make use of direct traffic sources. Websites such as Yahoo, Google, Facebook, Twitter and even LinkedIn have direct traffic as their primary Internet sources.

2. Referral traffic

If you want to become successful in Internet marketing, you have got to make use of referral traffic. As a newbie in this field, your customers would most likely get to know you through the posts you make in various online sources such as social networking sites and online blogs.

You have to harness the power of referral traffic by inviting potential customers to click on your link, which will direct them to your brand’s or the product’s actual website.

3. Search engines

Never underestimate the power of search engines. As the most widely used websites, Google and Yahoo can open doors for your online company. Always use the right SEOs, PPC and other types of advertising. If you can afford it, advertising through search engines is also one of the best way to put your website out there in the world wide web.

Millions of people use Google, Yahoo and even Bing to search for products, websites, resources, articles and blogs each day. You have to harness the potentials of these traffic sources and make them work for your website.

4. Internet campaigns

There are other types of traffic sources that can make you successful in Internet marketing. One of those things is the good and old email and affiliate marketing. In order to make your product popular in the Internet, you have to make it visible out there. Email your friends. Post on their walls. Send messages to them. Make sure your brand’s website becomes viral, so it can stand on its own in terms of attracting customers.

Leveraging The Passion Of Internet Marketing For Your Brand

In order to make money through Internet marketing, there is a certain level of commitment and passion demanded from entrepreneurs. The entrance of Internet marketing into the consciousness of business people is fairly new. It wasn’t until the last decade that marketing your brands on the Internet became more and more popular.

And because of the relatively elementary nature of marketing on the Internet, some entrepreneurs still do not completely understand what makes Internet marketing work and what doesn’t.

Interest vs. Passion

These two things are completely different from each other. You can have an interest on something that you will not feel passionate about. For example, having an interest in cosmetics does not mean you want to study its intricacies and make a living out of it. You may simply want to collect different types of cosmetics.

For men, being a fan of basketball does not mean you are passionate about it. Following the NBA every single season does not necessarily mean you will study its technicalities and eventually be an expert on it.

Passion, on the other hand, cultivates interest. Once you have the passion and the drive for something, you will automatically have an interest in it as well. Passion means you can do something day in and day out and not feel burned out at all. In fact, when you have a passion for something, you get more deeply involved with it the more you learn about it. And despite the obstacles that might come in your way, passion will usually chuck it off as a non-factor.

Finding Your Passion

How do you know that you are passionate about something? How do you choose that thing which you will be passionate about? The thing is, you don’t choose. It either finds you or you find it. You cannot force yourself to be passionate about something (although that is not unheard of too).

In Internet marketing, for example, passionate people are more likely to succeed than people who merely need to make money out of marketing their products on the world wide web. Success in Internet marketing will take a lot of your patience and energy. It will frustrate and make you question just how dedicated you are to the cause of bringing your business to the Internet.

But from passion, hardwork is born. And eventually, Internet marketing, no matter how much time it takes away from your personal life and how much energy you need for it every single day, is going to prove why it’s considered the new media for advertising and product placement.

Nurturing that Passion

You cannot be successful in Internet marketing without spending time, energy and money. Passion does not nearly cut the deal. Though being passionate about Internet marketing is important, hardwork and patience and a little bit of luck are needed.

You will find yourself failing at some point or thinking that you won’t be able to make it after all, but that is where passion becomes even more important. Interested people will back down the first instance of failure. They couldn’t risk the same things all over again. But people who are passionate about Internet marketing will find a reason to stick with it and push through the adversities.

Live The Dream 3 (MyLeadSystemPro) 2012 Internet Marketing Convention

Back in 2009 when I started flying to Internet Marketing conventions, that is where I was able to connect with like minded thinking internet marketing junkies lol. I have to say this is where the magic happens. At events.

BTW, the energy in the room creates something magical that happens to each and every person to become “creative”. This happens from your right brain of thinking. Your creative side.

So here are my thoughts I took from the event of Live The Dream 3 in Texas hosted at the Gaylord, Texan.

It was great to meet people that I only knew online before… The training sessions were awesome… The Philadelphia Mariott Downtown hotel was an amazing place to have the event… Hanging out and having fun with people mastering spirit plant journeys was a blast… and the gold nuggets I got from the event can have a profound impact on my business…

But there is a big problem with the Live The Dream 3 Event.

And it’s actually the same problem with the MLSP system itself.

This one single issue if not understood and mastered can cause you to waste your time and money trying to figure out this online mlm stuff for years and years.

So what is this big issue?

Focus.

Live The Dream 3 like all the other events always have great speakers, a lot of them and they all have their own way of doing things… their own strategies they follow. And they all work and every speaker makes a convincing argument why you should follow their way and run to the back of the room to purchased their great system.

But in order to succeed you need to pick one marketing strategy and stick with it. But with all the great speakers it can have you guessing which method is right for you and you end up trying all of them and never have any results with any of them.

I got what I needed Saturday morning because I know what my strategy and plan is. The rest of the weekend was an exercise in not getting distracted. I was tempted to buy other products from a bunch of speakers but I knew if I did it would only distract me from my plan and delay my results.

And that’s the same problem with My Lead System Pro.

Every marketing strategy you could ever need is in the training library in the MLSP back office. And every Wednesday is another webinar by another leader that will convince you that you need to learn and follow their method. So you stop doing the stuff you were already working on that was starting to show results and switch to this new method.

The key to success with MLSP and these live events is focus.

Pick the marketing strategy that fits you the best and go all in with that method until you master it.

If you can maintain focus and not be distracted then MLSP can work for you. But only if you stay focused.

Keep Learning… But let’s make it focused learning!

To the top,

Cesar Ramirez
Need quality leads? http://www.AttractedLeads.com

Ten 2013 Internet Marketing Strategies that will Surely Boost Your Traffic

analytics

Applying Internet marketing strategies in your site is important. It ensures that you will generate a huge amount of traffic, which will make your site very profitable. However, the ways of boosting online traffic continuously evolve over time. So, it is a must that you should be able to keep track of the changes regularly to be on the top of the game.

Here are the 2013 Internet marketing strategies that will surely help you in generating traffic for your website:

1. Choose and Use the Right Keywords

The first thing that you need to do before starting anything is that you should be equipped with the right keywords. Make sure that your keywords are relevant to your content and your niche. You can use Google Analytics or other reliable sites to check for keyword phrases that have high probability of producing results, which are related to your goals.

In choosing key phrases for your niche, try to keep away from the ones that have high competition rate. Select a key phrase with low competition to increase your chances of generating traffic.

2. Quality Content

Your content should be of high quality. It should be interesting, easy to understand, updated, free from plagiarism and it should not contain grammatical issues. Importantly, it should go perfectly with your keywords.

See to it that the keywords appear in the title of your article and that it is used smoothly within each sentence. Avoid forcing the keywords into your sentences and keep away from overstuffing your article with it. An ideal keyword density per article is at 3 percent. There are tools online that will let you easily check your keyword density.

3. Organize Texts

Your texts and paragraphs should be readable. Use text styling in highlighting your points or your keywords. Bold, italicize or use bullet points in appropriate areas of your write-up. Then, separate your paragraphs into an easy to read format.

4. Optimize Images

You can add images to make your content more presentable. Use the keyword in the title, description and the alt tag sections of your images.

5. Tag Related Videos

Videos provide a visually stimulating way to pique the interest of your readers. Again, use SEO techniques in your videos by incorporating your keyword in its tags.

6. Use Hyperlinks

Place hyperlink phrases that contain your keywords. This will increase your chances of getting picked up by search engines.

7. Promote Site

Social media like Facebook, Twitter, LinkdIn and other social networking sites present a great way to promote your work, products or services. So, use these sites to your advantage by linking them to your website. Try to connect also with people who have a good reputation online and negotiate about the promotion of your site with them.

8. Put Some Design

It won’t hurt to put more life into your website like putting backgrounds and other visuals related to what you are trying to promote. However, remember not to overdo the design as it would make your site look cluttered. Avoid bleak colors and very bright colors as well in the background so that your visitors will not strain their eyes while looking at your site.

9. Connect with Customers

Encourage participation from your visitors by putting forums and comment boxes where interaction can take place. Take some time to reply back to the queries made by people in your site as well.

10. Check Site Status Regularly

Lastly, monitor the status of your website on a regular basis. This will help you determine its strength and weaknesses. From there you will have an idea what aspects should you improve on and the factors that you have to retain.

Cesar Ramirez

P.S. If you’re looking for updated video content to educate you on how this all comes together take a look at MLSP or Empower Network as a lead generation education. Great for your home based business as well.